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Metromark® provides insights on social behavior. 

We make actionable recommendations to improve social behavior, including small groups,  businesses, cities, states, organizations, brands, products, services, sales, customer service, or employee relations.

Company Profile

Metromark® was founded in 1979 with a vision to apply scientific social research and social science knowledge and methods to solve marketing, improvement, business, community and urban-rural issues.  Metromark was the first full-service market research company in South Carolina.   In 1979,

  the top TV show was  M*A*S*H, starring Alan Alda,

the Susan B. Anthony coin was released,


 Margaret Thatcher (1925-2013) was named the first female UK Prime Minister, 

and the cost of a barrel of crude oil more than doubled to $39.50 due the Iranian Revolution, stopping the export of oil  and creating a line at the gas pumps in the U.S.

Using practical sociology, psychology, social psychology, and economics, our vision is to identify, measure, understand, predict and control human behavior to get people to perform behaviors that benefit business, world commerce, the person,  and the community.

We also look at the spaces in which people live and work, whether in a building or outdoors where people interact with one another, with inanimate structures and with nature.  We have worked over the years toward understanding how people from different cultures, within our society, can work together for mutual benefit.

Metromark® works in collaboration with our associates, customers, suppliers and organizations in the USA and internationally to identify and improve external and internal processes in  business assessment, evaluation, planning, design, strategy, and development.

Our primary value to our customers is that we are an independent, scientific resource.  We identify alternative perspectives on the marketplace and society.

Our added value is that we have expertise and resources that can be utilized by our customers’ organizations as needs arise.

Our customers have confidence in our ability not only to provide the tools to make their cities, neighborhoods and organizations more attractive to customers, but also to create a customer base and service delivery that keeps customers loyal.

Metromark development tools have been successfully demonstrated in hospitals and healthcare organizations, manufacturing operations, financial institutions, utility companies, regional economic development agencies, architectural, engineering, and service organizations in the United States and Europe.

For further information email us or call us at +1 803 256 8694.

Metromark Mission

To help our customers identify actions to improve their organization based on scientific research, actions that attract qualified new customers and keep valued current customers.

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Photos: Creative Commons