“Data Analytics” involves, simply, searching for, obtaining, and studying information on a particular industry or organization, from all sources. Sources may be from the government, from private sources, from non-profit research groups providing data to the public, and from the organization being studied. Data may be free, for a fee, or internal and not available for others to use.
Regardless of industry., organization or business, or whether its a bank, insurance company, retail chain or hospital system, there is information, “data”, available that may help us evaluate and improve. Some is data we have as a consequence of doing our work. These data comes from our specifically gathering data from our employees, suppliers, customers, and the market as a whole.
We may be looking at “big data”,